Morris; An Intimate Biography [together with an] Original Morris Totebag!

New York: Morrow, 1974. Book is sqaure quarto; 63 pages illustrations 21 cm. Bag is standrad tote bag size. Book and bag are in very good conditon with minor flaws. Please refer to photos. Hardcover. ISBN: 9780688002824, 068800282X

Morris the Cat occupies a distinct and enduring niche in feline celebrity lore. First appearing in 1968, Morris was the advertising mascot for 9Lives cat food, portrayed as a finicky but charming orange tabby with a taste for only the best. Voiced with a sardonic, almost W.C. Fields-like affectation, Morris became an advertising icon through a series of widely broadcast TV commercials in the 1970s and 1980s.He was not only a marketing success but also a figurehead for pet adoption advocacy. The original Morris was discovered in a Chicago animal shelter by professional animal trainer Bob Martwick, making his rise from rescue cat to national fame particularly resonant. Over the decades, multiple cats have played Morris, each carefully chosen for their resemblance to the original. His persona extended into books, public appearances, and even political satire—he “ran” for president several times as a publicity stunt.Though not the earliest feline celebrity, Morris arguably became one of the most commercially influential and culturally recognized real-life cats in American history. // Morris (Cat), Morris (Chat), Television advertising, Television advertising United States, TV Cats; Catvertising ;-)